Development News and Information Sources
Request for Proposals
Formative Research on for the USAID Thailand Counter Trafficking in Persons Project
(C-TIP) and development of SBCC strategies
Qualitative research study with target audiences
BBC Media Action
April 2018
1. Background
BBC Media Action is an independent, international charity set up by the BBC with the objective of using media to support international development. BBC Media Action works around the world to raise awareness and influence attitudes and behaviour amongst poorer communities, as well as to build capacity in the media sector in developing and transitional countries.
BBC Media Action, in partnership with Winrock, Liberty Asia, World Vision and Resonance has been funded by USAID under the Counter Trafficking in Persons (USAID Thailand CTIP) project. This is a five-year project (2017-2022) aiming to reduce trafficking in persons (TIP) and to better protect the rights of trafficked persons in Thailand.
The project will prioritise two key industries that are high-risk for trafficking, labour exploitation and abuse: agriculture and construction in four provinces in Thailand: Bangkok, Chiang Rai, Surat Thani and Sa Kaeo. BBC Media Action will be supporting the project through capacity strengthening of NGOs and media partners to improve social and behaviour change communication (SBCC) with at risk populations in Thailand and Thai consumers.
BBC Media Action project activities will aim to (i) change consumer attitudes and awareness of trafficked labour (ii) increase awareness and understanding of rights amongst at-risk populations and (iii) strength the voice of at-risk populations.
Research agencies are asked to submit proposals for conducting a formative qualitative research study consisting of :
2. Research objectives
In order to inform BBC Media Action activities and support the activities of other consortium partners BBC Media Action is commissioning formative research with target audiences (outlined below) to understand their information and communication needs, media portrayal of migrants and trafficking issues, audiences knowledge of trafficking issues, attitudes towards migrants and people at risk of trafficking, awareness and information on their rights and how confident they feel to access services they are entitled to.
BBC Media Action welcomes prospective agencies to provide feedback on these research questions – their suitability and applicability given the context in Thailand and their own experience of research with such populations.
Key research questions
|
ISSUE |
Research Question |
Sub RQ |
Respondents/target audience |
|
Portrayal of migrants |
What are the main ways the media in Thailand are perceived to portray issues around migrants and trafficking? |
What are the ways in which migrants and trafficking issues are perceived to be portrayed in mass media in Thailand (news, entertainment, drama)?
What are media practitioners’ knowledge of issues migrants and people at risk of trafficking face?
What are media practitioners attitudes around the role of the media to reflect key issues around migrants and trafficking in their broadcasting?
|
Thai media practitioners in public service, commercial and local broadcasting
|
|
Perceptions & attitudes |
What are people’s perceptions and attitudes towards migrants and the role they play in Thailand? |
What are their perceptions of the role migrants play both economically and culturally in Thailand and in their local communities?
What are some of the beliefs/traditions that perpetuate existing attitudes towards migrant workers? Where do these stem from?
What are the different attitudes towards different groups of migrants and why? (Burmese/Khmer/Thai)
What interaction do they have with migrants? Where and who?
|
Male and female Thai consumers ages 18-45 in Surat Thani, Bangkok, Chiang Rai and Sa Kaeow
|
|
Information & interaction |
What are people’s key information sources about migrants? |
What are their key media and information sources about migrants, migrant issues and especially issues related to trafficking?
How trustworthy do they find these sources of information?
What are their perceptions of the |
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media and how issues around migrants and trafficking are portrayed?
Do they discuss these issues with others, if so what do they discuss?
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Knowledge of rights |
What are peoples understanding and knowledge around the rights of migrants in Thailand? |
What do they know about what rights migrants are entitled to and how do they feel about these rights?
Who do people think is responsible for protecting migrants or preventing trafficking – migrants themselves? Government? NGOs?
What actions do they feel they can take to support migrants/people at risk of trafficking – what are the barriers to taking these actions?
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Consumer habits |
How important is the issue of trafficking to people and would this affect their consumer choices? |
How aware are they of issues of trafficking in Thailand? i.e. who is affected, what jobs they work in, what products they make?
How do they feel about ethical consumer brands compared to nonethical ones? How important is this issue in their lives? How aware are they about ethical consumerism? Where do they get their information about this topic?
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Experience & risks |
What are migrants’ experiences of the process of migration and the economic opportunities this affords them? |
What are people’s experiences of community life? (e.g. are they welcomed into the new community, do they integrate with the new community / across ethnic/religious lines)? Who do they interact with on a daily basis? How do they spend their day?
What challenges do they face in their working lives and how do they deal with these? (i.e. language, conditions, pay, treatment) Who do they talk to about these challenges?
What media do they have access to and use – for what purpose? What help and information sources do |
Migrants in Bangkok, Surat Thani, Sa Keaow, Chiang Rai ages 18 + working in agriculture/construction industries
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people access? What are the main barriers to access to information and media sources?
How aware are they of their rights and benefits (e.g. sick leave, annual leave, minimum wage, health care, education, etc.)?
What information sources do they rely on for information about work, migration and their rights? What groups or sources are they aware of working for the rights of migrants?
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Motivations & decision making |
What are at-risk people’s motivations for migrating and future aspirations?
|
What are/were their motivations for migrating?
How do prospective migrants weigh up the risks and benefits they perceive about migration? What measure did they take to reduce those risks and/or ensure safe migration?
What was their method of migration and how did they arrange this?
What were their information sources about the migration process?
What information were they lacking/would have helped the process?
What are their hopes and aspirations for the future? How do they make decisions about what they will do in the future? What information would help with this?
To what extent do migrants believe that migrating impacted their life positively or negatively?
To what extent did the migration experience meet their expectations? |
Male and female Thai consumers ages 18-45 in Surat Thani, Bangkok, Chiang Rai and Sa Kaeow
|
BBC Media Action would welcome suggestions from the agency on the following points;
a. Respondent selection
We suggest focus groups and interviews to be broke down based on the criteria below, although we would welcome feedback from the agencies as to how to operationalize these splits (male/female, sector, ethnicity), or indeed suggest different ones if necessary. Focus groups with Thai audiences should reflect a mix of socio-economic backgrounds and be regular media consumers. Migrants in target communities should be working in the key sectors of agriculture/construction and should be reflective of the ethnic groups who are working within those sectors within those areas (i.e. Cambodian, Burmese etc.)
|
Location |
Migrants |
Thai populations |
Media practitioners |
|
Surat Thani |
4 male IDIs 4 female IDIs |
4 male FGDs 4 female FGDs |
2 |
|
Sa Kaeow |
4 male IDIs 4 female IDIs |
4 male FGDs 4 female FGDs |
2 |
|
Chiang Rai |
4 male IDIs 4 female IDIs |
4 male FGDs 4 female FGDs |
2 |
|
Bangkok |
4 male IDIs 4 female IDIs |
4 male FGDs 4 female FGDs
|
10 IDIs |
|
Total |
32 IDIs |
32 FGDs |
16 IDIs |
c. Research instruments
Discussion guides will be drafted by the research agency. BBC Media Action will provide input and sign off of these guides. The research agency will be responsible for translating them into the appropriate languages, collecting data, and providing audio files and verbatim translated transcripts in English.
d. Training
The agency’s data collectors will be briefed by BBC Media Action’s Research staff on the use of data collection instruments, ethical considerations, informed consent, and other necessary guidance for data collection, before the actual fieldwork takes place.
e. Data collection
The selected agency will be responsible for coordinating and ensuring the quality of data collection. This work should be done to a high standard and should be delivered within the agreed timeframe. The focus group discussions should be conducted by trained staff.
Each focus group will have a minimum of six (6) and a maximum of eight (8) participants. Participants should be informed of their right to withdraw before the focus group/interview starts. They should also be informed of the potential impact this will have on the research. Recruitment should be of respondents who show strong willingness to be present during the whole duration of the conversation.
Where consent is given the group discussions will be audio recorded (no video). These audio files will be considered property of BBC Media Action and may not be published under any circumstances. These audio files, along with transcription and translation, should be delivered to BBC Media Action by the agreed date. Please include transcription/translation costs separately from conduct of focus groups and interviews in the budget.
Each moderator will be required to write a short (maximum two pages) report with his or her notes within two (2) days of the discussion/interview, providing a little background on the participants while preserving anonymity. This should detail but is not limited to the number and age range of participants, general area in which the group was conducted, and any observations they deem significant – this will include a summary of findings.
4. Language
FGDs and IDIs will be conducted in the appropriate language for the target groups, following the final sample selection being finalised by the agency and BBC Media Action.
5. Ethics
The contracted research agency will be expected to define their ethical protocol. In addition, the following principles are expected to be observed:
The agency should provide specific details on how they will ensure research is conducted ethically and safely given the sensitivity of the subject of the study and the level of vulnerability of the potential target groups.
6. Quality control
The agency is required to provide BBC Media Action with details of previous data collectors’ training and experience for all involved in data collection.
The agency will be requested to provide demographic information about the participants, and using a field log, an update on the progress of fieldwork and any problems encountered. The BBC Media Action Researcher will be available for telephone monitoring if need be and to respond to any questions that may arise during fieldwork. Please describe in the proposal how quality control will be ensured by the agency across the study locations.
7. Project Management
Please provide a detailed description of the proposed project management for this piece of work (project manager, supervisors, moderators (clearly detailing research experience)).
8. Analysis and reporting
One of the key requirements from the commissioned research agency is to provide high-quality analysis based on voice recordings, fieldwork notes and summaries, as well transcriptions and translations in a short timescale as the data is collected - within 5 days of its collection.
The agency would also be required to provide a full analytical report which would detail key insights and findings from the research.
9. Deliverables
BBC Media Action will:
The agency is required to deliver the following:
10. Time schedule
Please provide a detailed schedule for how you intend to meet these deadlines.
|
Phase |
Deadline |
Lead |
|
Deadline for proposals from agencies |
27th April 2018 |
BBC Media Action |
|
Selection of agency |
4th May 2018 |
BBC Media Action |
|
Contractual agreement |
11th May 2018 |
BBC Media Action |
|
Provide detailed data collection plan |
14th May 2018 |
Research agency |
|
Provide draft discussion guides |
21st May 2018 |
Research agency |
|
Conduct pilot testing of tools and sign off guides |
25th May 2018 |
Research agency |
|
Fieldwork completed by |
22nd June 2018 |
Research agency |
|
All raw data to be submitted by |
6th July 2018 |
Research agency |
|
Transcripts submitted to BBC Media Action |
13th July 2018 |
Research agency |
|
Draft report submitted to BBC Media Action |
20th July 2018 |
Research agency |
|
Final report submitted to BBC Media Action |
30th July 2018 |
Research agency |
11. Expectations for the tender
We would like to commission a research agency to conduct research using the design described above.
We will award this contract competitively and will make decision on the basis of the following information:
Research agencies will be highly scored if they are able to propose a plan which provides a detailed approach to participant recruitment, a thorough and clear process to data recording and management, and how this will be managed with the BBC Media Action team.
Overall assessment of proposals will be concerned with value for money, taking account of the cost and quality of each research proposal. In particular, assessment will focus on:
12. Proposal Requirements
The t echnical proposal should include:
narrative of how these deadlines will be met.
The financial proposal should include:
Formatting
The full proposal, including both technical and financial components, should be no more than 20 pages. The proposal should be written in a font no smaller than 11 point. Annexes may be included with the proposal, and will not count against the 12 page maximum limit. Proposals submitted in response to this RFP should address the research objectives set out in this brief and should be written in English. Please submit your proposal in PDF format and put “[Agency Name]’’ proposal to BBC Media Action USAID C-TIP qualitative research” as the title of the email.
The proposal should be emailed to: sally.gowland@bbc.co.uk
The deadline for receipt of proposals: 27th April 2018 at 5pm GMT.
Contact :