ThaiNGO

The International Committee of the Red Cross (ICRC) is an impartial, neutral and independent organization whose exclusively humanitarian mission is to protect the lives and dignity of persons affected by war or internal violence. Please visit www.icrc.org for more information. The ICRC Regional Delegation in Bangkok works with the authorities in order to improve the conditions in detention facilities

Vacancy Notice

Digital Marketing Officer based in Bangkok

(Internal function Communication Officer)

The Regional Communication Center (RCC) of the ICRC in Bangkok provides communication support to the ICRC delegations in the Asia Pacific region. To broaden the panel of its services, we are looking for a talented and dynamic Digital Marketing Officer.

The Digital Marketing Officer plays a prominent role in developing the ICRC’s regional online strategy. He/she is in charge of promoting ICRC websites and digital content in the region, setting up online publicity campaigns through the appropriate channels, analysing online platform statistics and supporting all delegations in the region for their online campaigns. The Digital Marketing Officer must also be familiar with search-engine optimization for websites and pages. Located in Bangkok Regional Communication Center, he/she collaborates closely with Digital Officers in other ICRC’s delegations worldwide, acting as an emissary of the Digital Strategy for Engagement and Positioning and a digital/agile mind-set more systemically.

Your main responsibilities

Marketing deployment

• Help set up performance indicators and benchmarks for online platforms to determine if goals are being met.
• Give training in digital marketing to all delegations in the region.
• Identify and integrate the best practice of promotion and online marketing adapted to regional target audience.
• Translate the digital strategy into tactics and action plan.

Campaigns and promotions

• Promote ICRC websites and campaigns through search-engine marketing channels, especially in the region.
• Manage promotion campaigns and take measures to increase qualified traffic.
• Advise the online communication colleagues on digital promotion on both social and search engine.

Reporting, monitoring and trends

• Analyse statistics from ICRC online platforms, draw up reports, and recommend ways to optimize the conversion rate.
• Help to improve the tools for analysing statistics and find ways to meet market standards and the organization’s needs.
• Develop competitive intelligence knowledge.

Your education and experience

• Educated to degree level in a relevant discipline.
• Minimum of 4 years’ experience in digital marketing.
• Minimum 4 years’ field experience either in the ICRC or a similar organization would be an advantage.

Your technical skills

• Mastering of all digital ads tools and platforms (AdWords, FB Business Manager, MailChimp…).
• Mastering of both social media and web analytics tools (Google Analytics, Hootsuite Insights, Simply Measured, Excel…).
• Strong skills on digital content tools (CMS, WordPress, Drupal…).
• Knowledge of automation and inbound marketing tools would be an advantage.

Your profile

• Strong skills in English, other Asian language skills are a plus.
• Creative, flexible, forward-looking, dynamic, empathetic, solution-oriented, and innovative.
• Lateral thinker capable of understanding and integrating multiple internal and external perspectives.
• Proficient and enthusiastic about social media, and a user of multiple platforms either professionally or personally.
• Able to support team members effectively and to create a conducive working environment.
• Diligence and ability to meet deadlines. Ability to work under pressure.
• Ability to engage in dialogue and listen to other people’s points of view. Ability to find creative solutions to problems.
• Ability to use plain language when working with internal clients who have no technical knowledge of the subject.
• Ability to work in teams composed of people from different fields.

Interested candidates are requested to submit their comprehensive CV, letter of motivation in English as well as diploma transcript(s) and salary expectations, link(s) to your portfolio by email only to:

ban_hr_services@icrc.org (specify position name at your email title)

Attn: Human Resources

The closing date for the post will be: 5 May 2017

Kindly note that only short-listed candidates will be invited and tested for technical knowledge for the positions at the time of our interview sessions.

Starting date for this position: 1 June 2017