ThaiNGO

Department : Conservation, Plastic Unit
Work location : Bangkok, Thailand
Report to : Program Manager 
Employment duration : 12-month with possibility for extension
 

1. Background

Plastic pollution is an urgent problem with major, adverse impacts on the health of ocean ecosystems, the integrity of food supplies, and on livelihoods. It is estimated that between 4.8–12.7 Mt of plastics accumulate in oceans every year (Jambeck et al., 2015), 80% of which is believed to originate from land-based sources whereas the remaining 20% from ocean-based sources, such as fisheries and the shipping industry (Ocean Conservancy, 2017). Roughly 75% of the leakage from land-based sources is thought to stem from uncollected waste (Ocean Conservancy, 2017). 

WWF has a vision of an economy and a society that has zero tolerance for plastic pollution and all harm caused to the environment from such pollution. As part of this vision, WWF has launched the global initiative “No Plastic in Nature”, under the project ‘Marine Litter Prevention Through Reduction, Sustainable Design and Recycling of Plastic Packaging (MA-RE-DESIGN) or New Approached to Tackling the Plastic Waste Challenges in Thai Tourism and Local Municipalities (NAPTAM)’, aiming at reducing plastic waste leakage into the sea in Thailand and to address the plastic problem using a holistic approach. One key guiding document within this initiative is the Plastic Smart Cities (PSC) Strategic Framework, which is compiled in the PSC Playbook. This document represents a step-by-step approach on how to activate city stakeholders on tackling their specific plastic problem.

In order to stop plastic pollution, action plans based on reliable local data, identified through the baseline studies, are required. Under the Plastic Smart Cities framework, the Scoping and Action Planning approach includes a comprehensive baseline assessment and stakeholder mapping before defining reduction targets and actions. The beneficial impact of projects needs to be measured by formulating key performance indicators (KPIs) and measuring them before and after the intervention.

 2. Major Duties and Responsibilities

• Collaborate with PSC Communication to develop and implement an effective communications strategy based on WWF-PSC target audience.
• Write, edit, and distribute content, including publications, press releases, WWF Thailand and PSC official website content, speeches, and other marketing material that communicates WWF Thailand-PSC activities, products and/or services.
• Respond to media inquiries, arrange interviews for WWF Thailand-PSC programs as required.
• Manage WWF Thailand-PSC media and digital platform raising awareness activities.
• Identify key influencers, celebrities, and partners with substantial social followings, reach out and connect with them, negotiate promotional deals, and come up with campaigns that will create impactful on plastic reduction campaign activities.
• Establish and maintain effective relationships with journalists, and maintain a media database.
• Seek opportunities to enhance the reputation of the brand, and coordinate publicity events as required.
• Maintain records of media coverage and collate analytics and metrics.

 3. Required Qualifications

• Bachelor's degree in communications, journalism, or related field.
• Minimum of 2-5 years' relevant experience in a communications role.
• Knowledge of desktop publishing software (InDesign/Photoshop).
• Knowledge in social media management.
• Excellent verbal, written English and Thai; and interpersonal skills.
• Good time management and organizational skills.
• Proficient in Microsoft Office, content management systems, and social media platforms.

4.  Working Relationships

Internal

• WWF Thailand-PSC Team – Coordinate to gather related information and involve on site for communications activities to ensure the correct information being spread out to the right target at the right time.
• WWF Thailand-Communication Team – provide significant PSC activities in Thailand.

External

• Government Agencies, Related Journalists, and Reporters – Invite in any activity and provide PSC programs contents as needed.
• Local Communities, Other NGOs, and Related Stakeholders – Interview the situation and information due to generating media contents.
• WWF- PSC Communication in PSC program countries- Communicate PSC project activities in Thailand and support WWF Thailand PSC communications needs for regional and global communications requirement of WWF International

This job description covers the main tasks and conveys the spirit of the sort of tasks that are anticipated proactively from staff. Other tasks may be assigned as necessary according to organizational needs.

WWF is an equal opportunity employer and committed to having a diverse workforce.